Mimco
MIMCO is a leading Australian accessories brand celebrated for its accessible luxury positioning and distinctive blend of sophistication and individuality.
Developed a range of retail campaign assets in collaboration with the Visual Merchandising and Accessories Design teams, including window decals, store signage, posters, packaging, product catalogues, and in-store marketing collateral.
Supported brand consistency and customer engagement through effective visual communication across retail environments.
Created wireframes for desktop and mobile platforms in partnership with the Digital Team, contributing to the delivery of user-centred digital experiences.
Mimco Boutique Opening at Chadstone
Stationery and Event Collateral for the MIMCO Chadstone Store Launch
Christmas Packaging Design featuring custom boxes and box sleeves, with an ombré colour palette inspired by a sunset beach
Christmas Email Newsletter Design featuring the new Spring/Summer collection
Publication design for a Retail Training Guide, providing in-store teams with key product knowledge and seasonal brand insights for the Spring/Summer collection